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The Jay Group, a fast-scaling e-commerce, direct-toconsumer, and B2B fulfillment provider, Recognized the need to modernize how it delivered information to clients and managed internal operations. Over time, the complexity of its multicustomer fulfillment model intensified the need for real-time visibility across order management, warehouse operations, financial performance, and service level commitments. After years of incremental analytics adoption, 2024 marked a strategic